Dallas Cup and PUMA Ink New Partnership Agreement

PUMA will serve as the official apparel and equipment provider for the 2022 edition of the tournament

DALLAS, Texas (Tuesday, March 29) – Dallas Cup, the oldest and most prestigious international youth soccer tournament in North America, has announced a new partnership agreement with global sports brand PUMA. As part of the partnership, PUMA will provide match balls, official tournament apparel and gear, and a range of PUMA licensed displays at the 2022 Dallas Cup presented by Coca-Cola and the 2022 Dallas Cup Girls’ Invitational presented by Mary Kay.

All 560 games at the 2022 Dallas Cup will be played with PUMA’s La Liga 1 Accelerate Pro Ball, proving our competing athletes FIFA quality equipment on the pitch. Off the pitch, PUMA is the official apparel partner for the tournament, which includes all staff and volunteer apparel, as well as Dallas Cup licensed clothing sold during the tournament. Additionally, PUMA will have several visible assets throughout the tournament venues including branded signs, flags, interactive activations, and more. “We are thrilled to welcome PUMA, one of the global leaders in soccer, to the Dallas Cup partnership family,” said Dallas Cup’s Executive Director, Peter Davis. “It is a tremendous honor for our organization to be associated with a brand that has such an extensive history in the world of soccer and beyond. Looking ahead, we are also excited at what PUMA’s brand and reach mean to soccer clubs worldwide and we look forward to welcoming their amazing talent to Dallas for years to come.”

Dallas Cup recently announced the first international teams competing in the elite 19U Gordon Jago Super Group: Tigres UANL (Mexico), CF Monterrey (Mexico), HB Køge (Denmark), the Panama National Team, and the El Salvador National Team. The 2022 Dallas Cup presented by Coca-Cola is set to kick off on April 10 and will feature Boys’ Under-12--Under-19 divisions. The boys’ tournament will be played concurrently with the Dallas Cup Girls’ Invitational presented by Mary Kay, featuring Girls Under-15-Under-19 divisions, which runs from April 9 through April 15. Tickets for the Opening Day triple-header and Opening Ceremonies at Cotton Bowl Stadium are on sale now. Fans and teams alike can learn more about the tournament by visiting www.DallasCup.org or following us on social media @dallascup.