Dallas Cup and Golden Gate Sports Announce New Partnership

DALLAS, Texas (Wednesday, Mar. 23) - Dallas Cup and Golden Gate Sports are excited to announce a newfound partnership beginning at the 2022 Dallas Cup presented by Coca-Cola and the 2022 Dallas Cup Girls’ Invitational presented by Mary Kay. Dallas Cup has partnered with Golden Gate Sports (GG8) to offer professional-level data insights to its competing teams to expand the value provided to its participants.

The 2022 edition of the Dallas Cup will be one of the first youth tournaments in North America to offer world-class AI-generated, deep player-level performance insights that are ordinarily available only to professionals. Peter Davis, Executive Director of Dallas Cup, Inc., shares his excitement, “We are thrilled to be partnering with GG8 Sports to bring this level of sophistication and fun to our participants and fans worldwide. As a leading youth soccer property in North America, we are always looking for opportunities to improve our tournament experience, and this should be a fantastic way to deliver on that goal.” GG8 Pro Level services will be provided to all 19U Gordon Jago Super Group participants.

This year, Dallas Cup runs from April 9 through April 17 in the Greater Dallas area, playing games at Toyota Stadium, historic Cotton Bowl Stadium, MoneyGram Soccer Park, Toyota Soccer Center, and the Classic League Soccer Complex at Richland College. Hosting 12U-19U boys and 15U-19U girls, Dallas Cup is dedicated to elite competition, diversity & inclusion, and community engagement.

“GG8 is thrilled to be able to showcase the value and fun we offer with the best level of competition. Being a Frisco, Texas-based international company, we know all about Dallas Cup and are honored to contribute to a global competition right in our backyard,” shares GG8 Sports, Americas CEO, Craig Pettigrew. “Dallas Cup and GG8 Sports are excited about this newfound partnership. We look forward to the 2022 experience and to working together to ‘transform youth sports with world-class data’ in the many years to come.“ The new partnership runs for three years including 2022, 2023, and 2024 expanding in scope each year.

Dallas Cup recently announced the first international teams competing in the elite 19U Gordon Jago Super Group: Tigres UANL, CF Monterrey, Panama National Team, El Salvador National Team. The 2022 Dallas Cup presented by Coca-Cola is set to kick off on April 10 and will feature Boys’ Under-12-Under 19 divisions. The boys’ tournament will be played concurrently with the Dallas Cup Girls’ Invitational presented by Mary Kay, featuring Girls Under-15-Under-19 divisions, which runs from April 9 through April 15. Tickets for the Opening Day triple-header and Opening Ceremonies at Cotton Bowl Stadium are now on sale now. Fans and teams alike can learn more about the tournament by visiting www.DallasCup.org or following us on social media @dallascup.

About GG8 Sports:

Golden Gate Sports (GG8) is a global sports data company that uses world-class artificial intelligence to assess youth athletes just like the pros. Athletes and their teams receive an objective evaluation of their skill and performance.

Sophisticated AI data software with deep learning algorithms are applied to recorded game footage; no extra equipment is required. The game footage is converted into statistical data points that result in multiple insights for both team and athlete, including a single Player Performance Rating (PPR) number. The PPR and other metrics are added to the GG8 Global Ecosystem, which provides insights into untapped athletic opportunities for the athlete, their team, and evaluators. gg8sports.com